CLIENT
PROJECT
Opal Tadpole Launch Campaign
Legacy led the launch campaign for the Opal Tadpole—a groundbreaking professional webcam that brought studio-quality video to an ultra-compact, travel-ready form. More than just hardware, Tadpole showcased how AI and machine learning could actively improve a person’s presence on camera—enhancing lighting, framing, and audio clarity in real time.
We shaped the go-to-market strategy and positioned Opal at the intersection of deep tech and cultural relevance. As part of the launch, Legacy secured a strategic investor network in combination with spice capital—from the D’Amelio sisters to founders of Airbnb, Instagram, Shopify, Twitch, and YouTube—alongside creators like Marques Brownlee and Casey Neistat.
This carefully orchestrated momentum helped fuel major interest in Opal’s vision, culminating in OpenAI leading its Series B round. By combining targeted storytelling, strategic community engagement, and investor alignment, we helped transform Tadpole from a niche innovation into a cultural and commercial breakthrough in AI-powered hardware.
ROLE
Fundraising
Product & Social Launch
CLIENT
PROJECT
Opal Tadpole Launch Campaign
Legacy led the launch campaign for the Opal Tadpole—a groundbreaking professional webcam that brought studio-quality video to an ultra-compact, travel-ready form. More than just hardware, Tadpole showcased how AI and machine learning could actively improve a person’s presence on camera—enhancing lighting, framing, and audio clarity in real time.
We shaped the go-to-market strategy and positioned Opal at the intersection of deep tech and cultural relevance. As part of the launch, Legacy secured a strategic investor network in combination with spice capital—from the D’Amelio sisters to founders of Airbnb, Instagram, Shopify, Twitch, and YouTube—alongside creators like Marques Brownlee and Casey Neistat.
This carefully orchestrated momentum helped fuel major interest in Opal’s vision, culminating in OpenAI leading its Series B round. By combining targeted storytelling, strategic community engagement, and investor alignment, we helped transform Tadpole from a niche innovation into a cultural and commercial breakthrough in AI-powered hardware.
ROLE
Fundraising
Product & Social Launch
CLIENT
PROJECT
Opal Tadpole Launch Campaign
Legacy led the launch campaign for the Opal Tadpole—a groundbreaking professional webcam that brought studio-quality video to an ultra-compact, travel-ready form. More than just hardware, Tadpole showcased how AI and machine learning could actively improve a person’s presence on camera—enhancing lighting, framing, and audio clarity in real time.
We shaped the go-to-market strategy and positioned Opal at the intersection of deep tech and cultural relevance. As part of the launch, Legacy secured a strategic investor network in combination with spice capital—from the D’Amelio sisters to founders of Airbnb, Instagram, Shopify, Twitch, and YouTube—alongside creators like Marques Brownlee and Casey Neistat.
This carefully orchestrated momentum helped fuel major interest in Opal’s vision, culminating in OpenAI leading its Series B round. By combining targeted storytelling, strategic community engagement, and investor alignment, we helped transform Tadpole from a niche innovation into a cultural and commercial breakthrough in AI-powered hardware.
ROLE
Fundraising
Product & Social Launch
CLIENT
PROJECT
Opal Tadpole Launch Campaign
Legacy led the launch campaign for the Opal Tadpole—a groundbreaking professional webcam that brought studio-quality video to an ultra-compact, travel-ready form. More than just hardware, Tadpole showcased how AI and machine learning could actively improve a person’s presence on camera—enhancing lighting, framing, and audio clarity in real time.
We shaped the go-to-market strategy and positioned Opal at the intersection of deep tech and cultural relevance. As part of the launch, Legacy secured a strategic investor network in combination with spice capital—from the D’Amelio sisters to founders of Airbnb, Instagram, Shopify, Twitch, and YouTube—alongside creators like Marques Brownlee and Casey Neistat.
This carefully orchestrated momentum helped fuel major interest in Opal’s vision, culminating in OpenAI leading its Series B round. By combining targeted storytelling, strategic community engagement, and investor alignment, we helped transform Tadpole from a niche innovation into a cultural and commercial breakthrough in AI-powered hardware.