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Our work

Experiential, brand consulting and venture.

Lane
Gables Estates, the night of the opening party
Experiential

F1 Miami Opening Party

Legacy IP and production, with NAHMIASGables Estates · F1 Miami race weekMiami, FL · 2026
The Afties, 2026
Experiential

The Afties

Legacy IP and productionCannes LionsCannes · 2024–2026
Miami International Autodrome, from the house
Experiential

Trophy House

Brand partnerships and talent productionMiami Grand Prix · three editionsMiami, FL
Off Liberty Island, Finals week
Experiential

Don Julio Port of Champions × Cigarette Racing

Production, with Cigarette RacingFIFA World Cup Finals week · the HudsonNew York · 2026
The Studio at Maple & Ash
Experiential

OffBall × Nike

Production, with OffBallArt Basel · The Studio at Maple & AshMiami, FL · 2025
Delilah × BOSS, opening night
Experiential

Delilah Miami Opening

Brand partnership with h.wood · brought in BOSSDelilah Miami opening, Art BaselMiami, FL · 2023
Spring Studios, New York
Experiential

Cincoro 5th Anniversary

Supported talent productionFifth anniversary · Spring StudiosNew York · 2024
Wembley Stadium, full time
Experiential

Sidemen Charity Match

Brand partnership with ArcadeWembley StadiumLondon · 2025–2026
Don Toliver on stage at the TikTok Club House
Experiential

TikTok × h.wood at the Super Bowl

Brand partnership with h.woodTikTok Club House with Don ToliverSan Francisco · 2026
Amazon Port, Cannes
Experiential

Amazon Music × The Afties: Yacht Club

Guest programmingAmazon Music’s yacht welcome party, Amazon PortCannes · 2026
Brand Consulting

State Farm 3-Point Contest

Talent productionNBA and WNBA All-Star 3-Point ContestsLos Angeles and Chicago · 2026
Miguel performing at dusk
Brand Consulting

Microsoft at Cannes Lions

Talent booking and performance productionBeach and private villa events, Cannes LionsCannes · 2025–2026
Speedy Morman in the Care for Your Skin Like You Care for the Game tee
Brand Consulting

Dove Men+Care × Speedy Morman

Brand partnership and talent productionFIFA World CupGlobal digital campaign · 2026
Close Friends Only key art: the episode’s three guests
Brand Consulting

Close Friends Only

Talent productionInstagram series with Timothée Chalamet, Jalen Brunson and Josh HartGlobal digital campaign · 2025
LaFrance Butterfly Drop — the spot
Brand Consulting

LaFrance

Production and brand partnershipLaMelo Ball’s fashion line · campaign and collaborationLos Angeles · 2026
Melo Moods
Brand Consulting

Meta × LaMelo Ball

Melo MoodsGlobal marketing campaign · 2024
AJ Dybantsa applauding from a box at the US Open
Brand Consulting

AJ Dybantsa × Frances Tiafoe: Building Bridges

Production and talent partnershipESPN, TNT, The New York TimesFrench Open and US Open · 2026
People: JuJu Watkins shares her on and off court must-haves
Brand Consulting

Therabody × USC Women’s Basketball

Partnership sourcing and deal structureJuJu Watkins · brand campaign and media coverage2025
The HoopBus, Venice Beach
Brand Consulting

Google Pixel × Hoop Bus

Score On Santa · holiday activationVenice Beach, Los Angeles
At The Buzzer — LaMelo Ball
Venture

Buzzer

Business development, brand marketing and fundraisingSeries A · At The Buzzer2021–2022
The Opal Tadpole clipped to a laptop display
Venture

Opal

Go-to-market launch and strategic fundraisingSeries B led by OpenAI
The house and pool at dusk, Crossover VC
Venture

Crossover VC

Fund advisor and consultantEarly-stage technology fund, athlete LPs2019–present
Venture

Kalshi

Investor sourcing, with FactorySeries E allocation · World Cup Finals activationNew York · 2026
Upside Ventures
Venture

Upside Ventures

Fund advisor and consultantVenture fund co-founded with the Sidemen
Text Usher, a Community campaign
Venture

Community

Sports and culture consultantText-based social marketing platform2019–2021
The record
F1 Miami Opening PartyLegacy IP and production, with NAHMIAS · Gables Estates · F1 Miami race weekMiami, FL · 2026Experiential→The AftiesLegacy IP and production · Cannes LionsCannes · 2024–2026Experiential→Trophy HouseBrand partnerships and talent production · Miami Grand Prix · three editionsMiami, FLExperiential→Africa All-Star SoiréeNBA Africa × ACH · All-Star WeekendLos Angeles · 2026Experiential→Don Julio Port of Champions × Cigarette RacingProduction, with Cigarette Racing · FIFA World Cup Finals week · the HudsonNew York · 2026Experiential→OffBall × NikeProduction, with OffBall · Art Basel · The Studio at Maple & AshMiami, FL · 2025Experiential→Delilah Miami OpeningBrand partnership with h.wood · brought in BOSS · Delilah Miami opening, Art BaselMiami, FL · 2023Experiential→Cincoro 5th AnniversarySupported talent production · Fifth anniversary · Spring StudiosNew York · 2024Experiential→Sidemen Charity MatchBrand partnership with Arcade · Wembley StadiumLondon · 2025–2026Experiential→TikTok × h.wood at the Super BowlBrand partnership with h.wood · TikTok Club House with Don ToliverSan Francisco · 2026Experiential→Ray-Ban Meta x H.WoodRed, White & Bootsy · tenth annual · with the h.wood GroupExperiential→Amazon Music × The Afties: Yacht ClubGuest programming · Amazon Music’s yacht welcome party, Amazon PortCannes · 2026Experiential→State Farm 3-Point ContestTalent production · NBA and WNBA All-Star 3-Point ContestsLos Angeles and Chicago · 2026Brand Consulting→Microsoft at Cannes LionsTalent booking and performance production · Beach and private villa events, Cannes LionsCannes · 2025–2026Brand Consulting→Dove Men+Care × Speedy MormanBrand partnership and talent production · FIFA World CupGlobal digital campaign · 2026Brand Consulting→The Battle in the AppleDanny Green · NYC prep basketballNew YorkBrand Consulting→Close Friends OnlyTalent production · Instagram series with Timothée Chalamet, Jalen Brunson and Josh HartGlobal digital campaign · 2025Brand Consulting→LaFranceProduction and brand partnership · LaMelo Ball’s fashion line · campaign and collaborationLos Angeles · 2026Brand Consulting→Meta × LaMelo BallMelo MoodsGlobal marketing campaign · 2024Brand Consulting→AJ Dybantsa × Frances Tiafoe: Building BridgesProduction and talent partnership · ESPN, TNT, The New York TimesFrench Open and US Open · 2026Brand Consulting→Therabody × USC Women’s BasketballPartnership sourcing and deal structure · JuJu Watkins · brand campaign and media coverage2025Brand Consulting→Google Pixel × Hoop BusScore On Santa · holiday activationVenice Beach, Los AngelesBrand Consulting→BuzzerBusiness development, brand marketing and fundraising · Series A · At The Buzzer2021–2022Venture→OpalGo-to-market launch and strategic fundraising · Series B led by OpenAIVenture→Crossover VCFund advisor and consultant · Early-stage technology fund, athlete LPs2019–presentVenture→KalshiInvestor sourcing, with Factory · Series E allocation · World Cup Finals activationNew York · 2026Venture→Upside VenturesFund advisor and consultant · Venture fund co-founded with the SidemenVenture→CommunitySports and culture consultant · Text-based social marketing platform2019–2021Venture→TruCreatorKris London & Jesser · creator trading cardsVenture→